This is me, Rocío, the food illustrator and creative business mentor behind the Rocio Egio Brand.
After finishing my architecture studies, I moved from Alicante to the Swiss Alps to spice up my career path. Verás, I always knew I didn’t want to be an architect, so I decided to give my artistic skills a try: "Mamá, I want to be artista!"
I began my creative journey in 2019 when I founded el Studio, where I art-direct and execute illustration and design projects for foodie clients worldwide.
Once el Studio was up and running, I realised it wasn’t enough to satisfy my artistic hunger. I had this urge to work with my hands, to play and experiment with different formats (beyond the screen), materials, and tools where I could inject my dose of entusiasmo and joy. That’s how la Shop became my artistic playground.
¡Pero, amigos, eso no es todo!
El Studio and la Shop were already enough for me to experiment and evolve as an artist, but every time I participated or spoke at a design festival or institution, I had that feeling of "quiero más". So, I decided to create my own courses and methodology to satisfy my desire to share, connect, and inspire other artists. In la School, I guide aspiring artists on their Creative Journey para que they can also make a living from their Creative Voice and Business
And that, amigos, is all... for now!
Selected clients
Ace & Tate . Adobe . Apartment Therapy . Apple . Architecture Suisse . Casetify . Chronicle Books . CNN . Conde Nast . Courier Magazine . Creo Creative Studio . Delish Magazine . Dyson . Easyfundraising . Eat Voraciously . El Pais Retina . Festela . Geneva Solutions . Harvard Business Review . International Trade Center . It’s Nice That . Kiss the Design . Lausanne Lumières Festival . Le Temps . Les Echos . Linkiesta . Linktree . Los Angeles Times . Maison Georges . Martini . McDonald's . Minimalism . Mint Magazine . Monosus . Morning Brew . Mr Marcel School . Outfits Studio . Print Club Torino . Punch Drinks . Siradis . Society . Talking . Tapas Magazine . That Thing . The Design Kids . The Guardian . The New York Times . The Washington Post . Tesco . Torino Graphic Days . United Nations . Viu Eyewear . Weight Watchers . Zenchef . 23bis
Press
It's Nice That . AWW Magazine . Epic Magazine . Ballpitmag . CNN . Tapas Magazine . Graffica . The Design Kids . Moo . The Beacon . 24 Heures . Valencia Plaza . Maisons et Ambiances . Green Queen . Stir World . Egresados Arquitectura . Espaces Contemporaines . J’aime pas les dimanches . Impressum
Talks and lectures
Adobe Live . Barreira Design Week . Cactus Festival . Creative Mornings . Mr Marcel School . Paula Festival . Torino Graphic Days . UPV - Universidad Politécnica de Valencia
Podcast
The Food Chain - BBC . Food Matters . Edible Words . Desastres Creativos . Happy Designer . Soul Doodles . Listen to all my podcast features →
Superpower
Dyslexia. It gives me the ability to transform the complexity of the ordinary world into exhilarating visual simplicity.
Mission
Spread entusiasmo and joy. I’m overflowing with energy, and I use it to spark positive change and bring smiles with my work.
Biggest achievement
Find my Creative Voice. I’ve built a business where I make a living by being myself, and I’ve created the Bloom Method to help you bloom your Creative Voice too.
Favourite ingredient
Persistence. Build betas, learn from mistakes, start again, and never give up. That’s the recipe to take you wherever you dream of going.
Core Value
Authenticity. Stay true to who I am, embrace my quirks, align my work and values, and inspire others to do the same.
Dream Project
Illustrate my abuela Carmen’s recipes and design a cookbook to celebrate her heritage, flavours, and stories.
Amigo, get in touch!
I’m looking forward to meeting you and knowing more about your project.
hola@rocioegio.com →
LET'S WORK TOGETHER!
❋
LET'S WORK TOGETHER! ❋
SAY HOLA!
❋
SAY HOLA! ❋